SSAFA Climb Third Sector

SSAFA Forces Help climb Third Sector charts
In news this week, SSAFA Forces Help leapt 14 places in the Third Sector charity brand index, rising to 46th place and earning the title 'Highest climber.'

We have been working with SSAFA for about 15 months now, developing their SSAFA125 anniversary brand personality as well as smaller identities for events like the 'Big SSAFA Quiz' and the 'Big Brew Up.'

The Big Brew Up ran from 4th to 10th October this year and featured celebrity endorsement from the likes of Strictly and Hollyoaks’ star Ali Bastian and MoD support from Gerald Howarth, Minister for International Security Strategy. SSAFA continue their fundraising drive to reach their £1m fundraising target for this year.