Introducing the Generous Org

We’ve been doing a lot of thinking about the future of organisations.

Over the last few months we’ve taken time to ask ourselves some important questions about how companies achieve long-term success in a networked economy. And what success really means.

It came down to generosity. We think the leading organisations of the future will be those that dare to give: businesses that are willing to take risks in pursuit of something more than profit, that treat their customers and staff as equals, that care as much about society and the environment as their own bottom line. We call these companies ‘generous organisations’.

Today we’re ready to share our thoughts on a new website dedicated to the Generous Organisation. We’ll be adding new content and building on the theory as it develops, and we welcome comments and contributions from far and wide.

http://www.thegenerousorg.com