Figtree Paris celebrates its launch in style at the beautiful Hotel Particulier in Montmartre with 40 glamorous new French friends.

Wednesday saw our office transform into a Michelin Star winery, as the Figs prepared for an evening of sophistication.

For Christmas, French Fig Lucie cooked a family recipe book.

Our very own Mel Draisey plays with The Clientele and last night we went to watch their headline gig at The Luminaire in Kilburn

26 Figs set off to the southern most tip of Britain, where we tried our hand at sailing, swimming, hiking, drinking, cooking, eating and just generally swinging from the rafters. Viva le pasties.

The shipment of 2009's Fig Jam has arrived. Have you got yours yet? We have a limited number of pots left, so if you would like one please get in touch while stocks last.

Simon Myers was invited as one of nine strategy-types to IPA's 'Stratstock' to talk about strategy from a brand consultancy perspective.

Figtree has been appointed to create a new brand for merged youth crime prevention charities Rainer and Crime Concern, following a three-way pitch.

John Holton lectured amongst the like of Terrance Conran and Sir George Cox at the Brunel University Design conference on Monday 17th March.

More men in sheds than men about town, John Holton and Simon Myers created a strategic brand consultancy with top-tier clients from a garage in Notting Hill. Mike Exon explains what drives their success

Armed Forces charity, The Soldiers, Sailors, Airmen and Families Association - Forces Help (SSAFA) is to launch its SSAFA125 Campaign to celebrate their 125th  Anniversary.

Quietly brilliant is a brand idea that identifies with all those that do great things in a humble way.

Figtree has developed the branding, website and creative strategy for the 125th anniversary of the Soldiers, Sailors, Airmen and Families Association.

White-label mobile handset supplier HTC has fixed its sights on Apple as it steps up its efforts to become a dominant brand in the lucrative?smartphone market.

Previously austere and business-focused smartphone design company HTC have recently been working with London-based agency Figtree to help reposition themselves as a consumer brand.

Smartphone manufacturer HTC has unveiled a global advertising campaign focusing on the brand being “quietly brilliant” and “all about you”.

HTC worked with London-based creative consultancy, FigTree to create the "Quietly Brilliant" brand positioning.

LONDON - HTC, the smartphone brand recently overtaken by Apple, is joining the mobile marketing fray with its first major ad campaign, which features the new positioning of 'Quietly brilliant'.

Young people’s charity, Catch22, formed by the merger of the Rainer and Crime Concern charities last year, won the top spot in the Brand Development category at the Third Sector awards.

Young people’s charity Catch22 has won the Third Sector Excellence Award for Brand Development.

Last night we won the award for Brand Development at the Third Sector Excellence Awards for our work on Catch22.

Founding partner at Figtree, John Holton, speaks to Bloomberg Asia about rising star in the smartphone market and Figtree client, HTC.

Whoever said don’t judge a book by its cover was wrong. The design semiotics of the main political parties’ General Election manifestos leave you in no doubt as to their underlying philosophies.

We spoke to Marketing Week about the recent trends for branded characters in the media.

Design Week asked Nick Couch, Creative Director here at Figtree, what he would design to help constituents get closer to their MPs, and this is what he said...

Not everyone agrees that umbrella branding is the way to go. Some suggest that new brands need to take their time to break into the market rather than simply rely on their parent brand’s name to justify their existence. They claim that umbrella branding means weak variants limp on for longer than necessary; they might be poor ideas but they are artificially supported by the brand “halo”.

Waste and Resources Action Programme, a not-for-profit group backed by the Government, launched its Love Food, Hate Waste campaign in 2007.

Computer geeks Larry Page and Sergey Brin just wanted to make it easier to find information on an exciting new invention called the world wide web.

Figtree Partner Simon Myers talks to the BBC about the post-Olympics sponsorship of Beijing's Bird's Nest stadium.

Simon Myers attempted to offer words of brand wisdom to the Spring 2008 Brand Management Programme at Ashridge Management College last month.

Photographs of queues and TV footage of exasperated travellers damaged BA's credibility within hours of Terminal 5 opening. But brand experts said the airline made things worse with poor public relations.

Voxpop: Tank's recent negotiation with British American Tobacco over its cigarette packet-style book cover raises the question, should designers have the legal right to parody the copyrighted work of others?

Branding group Figtree has come a long way since John Holton and Simon Myers set up  in a garage in West London in 2004. Now ranked 41st in the Top 100, after a year that saw 43 per cent growth, it anticipates another healthy year.

Figtree will open a new office in Hong Kong at the beginning of September to meet increased client demand in South East Asia.

Figtree head of strategy David Brabbins will be moving from the London office to become managing director of Figtree Hong Kong. He will head an initial team of three - a strategist, a creative manager and an account manager - says Figtree managing director Simon Myers.